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	<title>Tioga Energy Roundtable &#187; solar energy funding</title>
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		<title>Emerging Solar Technologies Flex Their Market Strength</title>
		<link>http://www.tiogaenergy.com/roundtable/emerging-solar-technologies-flex-their-market-strength/</link>
		<comments>http://www.tiogaenergy.com/roundtable/emerging-solar-technologies-flex-their-market-strength/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 21:49:03 +0000</pubDate>
		<dc:creator>PDetering</dc:creator>
				<category><![CDATA[Tioga Energy]]></category>
		<category><![CDATA[solar energy funding]]></category>
		<category><![CDATA[solar industry]]></category>
		<category><![CDATA[solar technology]]></category>

		<guid isPermaLink="false">http://www.tiogaenergy.com/roundtable/?p=64</guid>
		<description><![CDATA[by Paul Detering, CEO, Tioga Energy
Technology development in the solar industry continues to accelerate at  an unprecedented rate. Over $3  billion was invested in new companies and technologies in 2008  alone, and investments in solar have doubled every year for the last five years.  Manufacturers of traditional photovoltaic (PV) panels continue [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal">by Paul Detering, CEO, Tioga Energy</p>
<p class="MsoNormal"><span>Technology development in the solar industry continues to accelerate at  an unprecedented rate. Over <a title="investment" href="http://cleantech.com/research/022409.cfm" target="_blank">$3  billion</a> was invested in new companies and technologies in 2008  alone, and investments in solar have doubled every year for the last five years.  Manufacturers of traditional photovoltaic (PV) panels continue to drive improved  efficiencies, inverter manufacturers boast higher reliability, and as in the  case of micro-inverters even offer a different take on older  technology-–producing AC current at the panel or string level. A variety of  innovative new thin film technologies and material systems are also emerging  with the potential to offer unprecedented new and lower cost structures.  Entrepreneurs are addressing the balance of system as well&#8211;looking for ways to  reduce costs and accelerate the deployment of PV systems while also increasing  quality and reliability.</span></p>
<p class="MsoNormal"><span>All of this investment is aimed at reaching renewable energy’s holy  grail-–grid party, the point at which solar power becomes less expensive than  traditional polluting sources of energy. The <a title="Cost of Electricity" href="http://en.wikipedia.org/wiki/Levelized_energy_cost" target="_blank">Levelized Cost  of Electricity</a> (LCOE) for solar is rapidly closing in on  traditional power due to increasing fuel costs for carbon-based energy sources  joined with the introduction of new technologies reducing total solar system  costs.</span></p>
<p class="MsoNormal"><span>However, no matter how compelling these technology solutions may appear  on paper, without mitigation of certain finance and performance-related risks,  they may struggle to penetrate a solar market. With Power Purchase Agreements  (PPAs) driving the majority of commercial projects, new technologies must meet  “investment grade” standards and deliver reliable products to last and perform  at predictable levels for the duration of long-term PPA contracts.</span></p>
<p class="MsoNormal"><span>PPAs allow customers to shift the burden of paying for and maintaining  solar systems to third party renewable energy providers, such as <a title="Tioga" href="http://www.tiogaenergy.com/">Tioga  Energy</a>. This model is so attractive to the market that PPAs  funded <a title="Solar Systems" href="http://www.altaterra.net/members/blog_view.asp?id=272897&amp;post=50444" target="_blank">72% of the new solar systems</a> during 2008. In the first quarter of  2009, the PPA market continues to show strong growth, even under the current  negative economic pressures. This is because PPAs allow customers to forgo the  large upfront costs of solar installations and simply pay for the power&#8211;not the  solar equipment.</span></p>
<p class="MsoNormal"><span>Since PPA providers typically contract with customers for 15-20 years,  they must choose reliable technology that will last. This demand for healthy,  long-term economic outlooks directly impacts the success of emerging solar  technologies, because both the PPA provider and the financial backers of these  multi-million dollar solar systems need reasonable assurances that the systems  will perform as expected for at least 15 years.</span></p>
<p class="MsoNormal"><span><strong>Show Me the Data</strong><br />
For providers of traditional  solar technology, there is a wealth of performance data available&#8211;thousands of  projects spanning three decades. Still, these manufacturers must provide  3rd-party test results, long-term warranties, and 3rd-party studies that  validate their products’ longevity. For manufacturers of emerging technologies  (without such performance data and warranty backstop), this becomes a serious  challenge to quick market penetration.</span></p>
<p class="MsoNormal"><span>Since PPAs dominate commercial new solar installations,  new technology companies should evaluate several risk guarantee strategies in  order to accelerate mass adoption.</span></p>
<p class="MsoNormal"><span>Three ways to mitigate technology risks for PPA providers  include:</span></p>
<p class="MsoNormal"><span>1. Proven reliability through accelerated lifetime stress  testing by trusted 3rd parties.</span></p>
<p class="MsoNormal"><span>2. Technology warranties or performance bonds for at least  10 years and ideally through the duration of the PPA contract, typically 20  years.</span></p>
<p class="MsoNormal"><span>3. Component migration strategies that enable system  operators to replace failed components, should they occur, with other components  (reducing overall risk of the projects’ financial failure).</span></p>
<p class="MsoNormal"><span>Unfortunately world class testing is not sufficient on its  own to prove reliability&#8211;making warranties, guarantees, and risk sharing a  necessity. The challenge for startups or undercapitalized technology vendors is  that it may be difficult or impossible to fully back long-term warranties with  sufficient balance sheet reserves to guarantee a full recall should a major  product issue occur.</span></p>
<p class="MsoNormal"><span>It’s here, once again, that the PPA can account for  discrepancies in product and performance guarantees, balancing a project&#8217;s risk  and reward profile and offering a path to market for novel new technologies. For  example, through innovative deal structures, PPAs allow manufacturers to balance  excess risk by discounting front-end pricing or incorporating third party  assurance programs,</span></p>
<p class="MsoNormal"><span>Today, it can be expected that the most successful new  emerging technologies will not only win their share of the market on  technological merits, but also on verified testing, risk mitigation, and  creative deal structures around PPA relationships. With 72% of the commercial  market funded by PPAs, the technologies used in those projects are best  positioned to thrive and succeed.</span></p>
<p class="MsoNormal"><span>Paul Detering</span></p>
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